Last week I wrote a post about the ZUU Chimps Initiative and how it is bringing movement and positive affirmations to children through fun exercise. If you missed the post then catch up with it here.
Yesterday I watched a documentary by Joe Cross called 'The Kids Menu' - I highly recommend that you check it out because it deals with a similar idea to ZUU Chimps in the sense that kids are the future. This documentary takes a look at what some schools and parents are doing to empower their children to make healthier choices. A lot of the people interviewed and featured in the documentary have decided to help and educate and empower the youth off their own back. It is truly awesome that people can come together and make the world a happier and healthier place, and I admire them for their work.
What really struck me is that the documentary was filmed across different States in America, in fact if you watch a lot of food and health related documentaries especially on Food Matters TV you'll see that there is not much mentioned about other countries. It also focused on American statistics, such as 69% of American adults are overweight. Let me write that in bold, 69%!
Now I don't live in America, I live in England, where, as far as I know there are no movies/ documentaries being made to really challenge the state of the obesity crisis. There are TV shows from time to time that attempt to investigate things but they are mostly not very conclusive and I think that mostly because the media and institutions in the UK are so scared of offending anyone that they'd rather just play it safe.
Take this for example; the other day I was in a supermarket, I was there for about 45 minutes to an hour and during my time in the shop a big group of school kids (ages 6-8) came in. They were led straight to the bread and eggs aisle, and then onto the cereals. Whilst I was not fully engaged in what was being said I did over hear the teacher talking about the benefits of eating cornflakes. Now lets just forget for a moment that cornflakes are not very nutritious. What shocked me was that the kids were led straight from the bread aisle to the cereal aisle. Why were they not led straight to the fresh produce section to talk about the health benefits of fresh vegetables and fruits?
Don't get me wrong, I think it is great that kids are being taught about shopping, but what the hell has happened to common sense?
This has not been a traditional Monday post but I thought I would air my thoughts out, if we think about the relationship that parents and children have it is very much give and take. Statistically speaking if one parent is obese a child has a 40% greater chance of being obese. Parents will listen to their kids and kids will listen to their parents. If both parties are promoting a healthy lifestyle then the family unit will be stronger, and the future of the children will be brighter.
Over the next few weeks I have decided to do some digging into the conditioning factors that involve availability of food so please stay tuned as I will try and talk you through things the way that I see them. Just to start things off. Check out this picture and tell me if this makes sense.
Most of what is on that shelf we wouldn't feed to our dogs or cats and we certainly wouldn't water our plants with it, but we allow ourselves and our kids to drink it.
We have the buying power to make these shelves change, we just to make smarter choices.
That is my little rant over for the day, but like I said, stay tuned for more on this topic as the weeks unfold.
Have a great week, make smart choices.
Stay Strong and Keep Moving!
Brendan is the owner and head trainer at Raw Motion Fitness.