Google the question, ‘how do people succeed?’ and you’ll find over 993 billion results. Obviously you don’t want to have to wade through all of those pages, so I’ll summarise success for you. It’s simple…

1. Have a clear goal

2. Believe in it and yourself

3. Commit to it 

There are variations, but that’s about it.

It helps to understand success if you understand failure.

There was a time in my life when I wanted to be a top golfer. I believed that I could be one and I was committed to it. My mum or dad would drop me off at the golf course at 8 am and I would play 36 holes a day. I wanted to be a golf pro so badly that it didn’t matter how tired or sore my feet were. I worked hard to get to a college golf scholarship in the United States. I had a goal, I believed, and I was committed.

Then it went wrong.

Having got to America, I promptly lost sight of my ultimate goal. Why? Because I thought I’d made it. But I hadn’t. All I had done was achieve an important step. To succeed I needed to make the team every week and play well enough to stay in it. My dreams collided with the reality of being one good player among many. I lost my focus, then my commitment and then my belief. Or maybe I lost my belief first, who knows? Eventually I lost the scholarship, which in turn meant I ran out of money to stay chasing my dream…


‘Setting goals is the first step in turning the invisible into the visible.’ 
Tony Robbins

You need a crystal-clear and specific vision of what success looks like. It might be losing three stone, becoming a top golfer, being the best in your field, being a great parent anything significant to you. Write it down, memorise it. Read it out loud every day. 

By all means, congratulate yourself for your small wins along the way. But don’t make the mistake I made. Recognise these wins for what they are: milestones, not your final destination.


‘If you think you can or can’t – you’re right.’ 
Henry Ford

The power of your belief affects your reality. If you believe that you will fail you almost certainly will. If you absolutely believe in the rightness and the goodness of what you’re doing, you build your own enthusiasm and massively increase the chances of success. 

The two biggest enemies of belief are fear and doubt. But being scared won’t kill you. Successful people work to confront the fears that hold most people back – they feel the fear and do it anyway. 

Take riding a bike for example: you might be scared of falling at first, and you might have a few wobbles. But you face your fears, keep at it and after a while it becomes second nature. 

There is no failure – only feedback.


‘Our goals can only be reached through a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.’
Pablo Picasso

Wishing is not a strategy. It’s one thing to dream, quite another to make it real. If you really want to achieve something you have to commit to it. The top people in any field are completely committed. That commitment translates into the actions to succeed, whether its learning a new skill, overcoming a problem, losing weight or growing a business. 

I had a goal. Having arrived in America I should have realised that I had achieved an important milestone, but I hadn’t yet ‘made it’. I should have kicked it up a gear and asked myself again, ‘Brendan, HOW MUCH DO YOU REALLY WANT TO BE A TOUR PRO?’

Instead, I failed, lost my belief and enthusiasm and ended up at the lowest low I could ever imagine, obese and unhealthy.

When I started to lose weight and get fit I found that the key question I asked myself was, ‘How much do you really want it?’

The answer was what got me out of bed every single day with the tenacity and drive to achieve the change in my life that I always wanted. I connected with my goals on a deeper level and committed to them.

I wanted them more than anything else. That’s what kept me going through the tough times on my journey back to health and fitness.

I still ask it of myself today, and in fact the development has shifted gears each year.

Because I’ve been there myself I can spot it when someone doesn’t really want to succeed and that is often because they are not fuelling their fire correctly. I elaborate more on that in this video below… Check it out!

Ultimately, if you really want it you’ll show it. 

Today I will be talking to my Inner Circle coaching clients about this very fire that they have all lit and how to fuel it. 

If you feel lost or maybe you have a goal but no tangible route to see it through then let’s hop on a 10 minute call and I’ll help you plan the way forward! 

Stay Strong and Keep Moving,


…Book your slot today…

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